In January 2018, YouTube creator Logan Paul faced criticism for a video he had uploaded from a trip to Japan, where he encountered a body of a suicide death in the Aokigahara forest. The corpse was visible in the video, although its face was censored. The video proved controversial due to its content, with its handling of the subject matter being deemed insensitive by critics. On January 10—eleven days after the video was published—YouTube announced that it would cut Paul from the Google Preferred advertising program. Six days later, YouTube announced tighter thresholds for the partner program to "significantly improve our ability to identify creators who contribute positively to the community", under which channels must have at least 4,000 hours of watch time within the past 12 months and at least 1,000 subscribers. YouTube also announced that videos approved for the Google Preferred program would become subject to manual review, and that videos would be rated based on suitability (with advertisers allowed to choose).
YouTube's policies on "advertiser-friendly content" restrict what may be incorporated into videos being monetized; this includes strong violence, language, sexual content, and "controversial or sensitive subjects and events, including subjects related to war, political conflicts, natural disasters and tragedies, even if graphic imagery is not shown", unless the content is "usually newsworthy or comedic and the creator's intent is to inform or entertain". In September 2016, after introducing an enhanced notification system to inform users of these violations, YouTube's policies were criticized by prominent users, including Phillip DeFranco and Vlogbrothers. DeFranco argued that not being able to earn advertising revenue on such videos was "censorship by a different name". A YouTube spokesperson stated that while the policy itself was not new, the service had "improved the notification and appeal process to ensure better communication to our creators". Boing Boing reported in 2019 that LGBT keywords resulted in demonetization.
More InfoAt the time of uploading a video, YouTube users are shown a message asking them not to violate copyright laws. Despite this advice, many unauthorized clips of copyrighted material remain on YouTube. YouTube does not view videos before they are posted online, and it is left to copyright holders to issue a DMCA takedown notice pursuant to the terms of the Online Copyright Infringement Liability Limitation Act. Any successful complaint about copyright infringement results in a YouTube copyright strike. Three successful complaints for copyright infringement against a user account will result in the account and all of its uploaded videos being deleted. Organizations including Viacom, Mediaset, and the English Premier League have filed lawsuits against YouTube, claiming that it has done too little to prevent the uploading of copyrighted material. Viacom, demanding $1 billion in damages, said that it had found more than 150,000 unauthorized clips of its material on YouTube that had been viewed "an astounding 1.5 billion times". YouTube responded by stating that it "goes far beyond its legal obligations in assisting content owners to protect their works".
More InfoSome YouTube videos have themselves had a direct effect on world events, such as Innocence of Muslims (2012) which spurred protests and related anti-American violence internationally. TED curator Chris Anderson described a phenomenon by which geographically distributed individuals in a certain field share their independently developed skills in YouTube videos, thus challenging others to improve their own skills, and spurring invention and evolution in that field. Journalist Virginia Heffernan stated in The New York Times that such videos have "surprising implications" for the dissemination of culture and even the future of classical music.
More InfoYouTube carried out early experiments with live streaming, including a concert by U2 in 2009, and a question-and-answer session with US President Barack Obama in February 2010. These tests had relied on technology from 3rd-party partners, but in September 2010, YouTube began testing its own live streaming infrastructure. In April 2011, YouTube announced the rollout of YouTube Live, with a portal page at the URL "www.youtube.com/live". The creation of live streams was initially limited to select partners. It was used for real-time broadcasting of events such as the 2012 Olympics in London. In October 2012, more than 8 million people watched Felix Baumgartner's jump from the edge of space as a live stream on YouTube.
More InfoFrom 2008 to 2017, users could add "annotations" to their videos—such as pop-up text messages and hyperlinks. These functions were notably used as the basis for interactive videos, which used hyperlinks to other videos to achieve branching elements. In March 2017, it was announced that the annotations editor had been discontinued and the feature would be sunset, because their use had fallen rapidly, users had found them to be an annoyance, and because they were incompatible with mobile versions of the service. Annotations were removed entirely from all videos on January 15, 2019. YouTube had introduced standardized widgets intended to replace annotations in a cross-platform manner, including "end screens" (a customizable array of thumbnails for specified videos displayed near the end of the video) and "cards", but they are not backwards compatible with existing annotations, while the removal of annotations will also break all interactive experiences which depended on them.
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