Johnson's paternal great-grandfather was Circassian-Turkish journalist Ali Kemal who was a secular Muslim. Johnson's paternal grandfather, Wilfred Johnson – Ali Kemal's son, was an RAF pilot in Coastal Command during World War II. His father's other ancestry includes English, German and French; one of his German ancestors was said to be the illegitimate daughter of Prince Paul of Württemberg and thus a descendant of King George II of Great Britain. This would make him and Elizabeth II sixth cousins twice removed. Through Mary of Teck's connection to Frederick II Eugene, Duke of Württemberg, they would in that case also have a closer genealogical link as fifth cousins twice removed. Johnson's mother is the granddaughter of Elias Avery Lowe, a palaeographer, who was a Russian Jewish immigrant to the US, and Pennsylvania-born Helen Tracy Lowe-Porter, a translator of Thomas Mann. In reference to his varied ancestry, Johnson has described himself as a "one-man melting pot" – with a combination of Abrahamic religious great-grandparents. Johnson was given the middle name "Boris" after a Russian émigré his parents had once met. An episode of Who Do You Think You Are? explored the German origins of his middle name Pfeffel. Through this family line, Boris Johnson is a descendant in the seventh generation of Anna Catharina Bischoff, whose mummified corpse was found in 1975 and identified in 2018.
Widely known simply as "Boris", Johnson has attracted a variety of nicknames, including "BoJo", a portmanteau of his forename and surname. Biographer Sonia Purnell described his public persona as "brand Boris", noting that he developed it while at the University of Oxford. Max Hastings referred to this public image as a "façade resembling that of P. G. Wodehouse's Gussie Fink-Nottle, allied to wit, charm, brilliance and startling flashes of instability", while political scientist Andrew Crines stated that Johnson displayed "the character of a likable and trustworthy individual with strong intellectual capital". Private Eye editor Ian Hislop has defined him as "Beano Boris" due to his perceived comical nature, saying: "He's our Berlusconi ... He's the only feel-good politician we have, everyone else is too busy being responsible." To the journalist Dave Hill, Johnson was "a unique figure in British politics, an unprecedented blend of comedian, conman, faux subversive showman and populist media confection".
More InfoJohnson purposely cultivates a "semi-shambolic look", for instance by specifically ruffling his hair in a certain way when he makes public appearances.Purnell described him as "a manic self-promoter" who filled his life with "fun and jokes". Described by Crines as "a joker", Johnson has stated that "humour is a utensil that you can use to sugar the pill and to get important points across." Purnell wrote that colleagues regularly expressed the view that Johnson used people to advance his own interests, with Gimson saying that Johnson was "one of the great flatterers of our times". Purnell commented that he deflected serious questions using "a little humour and a good deal of bravado". According to Gimson, Johnson was "a humane man" who "could also be staggeringly inconsiderate of others" when pursuing his own interests. Gimson also stated that Johnson has "an excessive desire to be liked".
More InfoIdeologically, Johnson has described himself as a "One-Nation Tory". In 2012, the political scientist Tony Travers described Johnson as "a fairly classic—that is, small-state—mildly eurosceptic Conservative" who, like his contemporaries Cameron and George Osborne, also embraced "modern social liberalism". The Guardian stated that while mayor, Johnson blended economic and social liberalism, with The Economist saying that in doing so Johnson "transcends his Tory identity" and adopts a more libertarian perspective. Stuart Reid, Johnson's colleague at The Spectator, described the latter's views as being those of a "liberal libertarian". Business Insider commented that as London mayor, Johnson gained a reputation as "a liberal, centre-ground politician".
More InfoJohnson's biographer and friend Andrew Gimson said that while "in economic and social matters, [Johnson] is a genuine liberal", he retains a "Tory element" to his personality through his "love of existing institutions, and a recognition of the inevitability of hierarchy". His liberal stance on matters such as social policy, immigration and free trade were also commented on in 2019. In 2019, Al Jazeera editor James Brownswell said that although Johnson had "leaned to the right" since the Brexit campaign, he remained "slightly more socially liberal" than much of his party. In 2019, former Deputy Leader of the Conservative Party Michael Heseltine said Johnson "has no right to call himself a one-nation Conservative" and wrote: "I fear that any traces of liberal conservatism that still exist within the prime minister have long since been captured by the rightwing, foreigner-bashing, inward-looking view of the world that has come to characterise his fellow Brexiters".
More InfoOn 19 July, Reuters reported that Johnson, as well as his political allies, had been actively supported by the former Russian oil tycoon Alexander Temerko, who became a major donor to the Conservative Party after he fled Russia in 2004 to evade criminal charges. Temerko said he was on friendly first-name terms with Johnson. Temerko reportedly had close ties to the Russian government but Kremlin spokesman Dmitry Peskov said Temerko "has no connection to the Kremlin or the Russian authorities".
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